NHS - BRIT AWARDS AFTERPARTY
We teamed up with the NHS, Public Health England and The Brit Awards for a series of films with comedian Harry Pinero, and UK rapper Konan to help show young people how to get safely back into their favourite dancefloor (even if he Harry can’t).
During lockdown young audiences have been preached at, condemned, and scared into following the rules, and it was clear these messages weren’t working. Our approach was to use humour to reach younger audiences.
Agency: @toadlondon
Director: @tombrown
Post-Production @filmtankvideo